Question 1

How is SEO-based lead generation different from buying leads?

Accepted Answer

Bought leads from platforms like Bark, MyBuilder, or Checkatrade are shared with 3-5 competitors, creating a race-to-the-bottom on price. Your close rate on shared leads is typically 10-15%. SEO leads are exclusive -- the customer found your website specifically, chose to contact you, and is not simultaneously contacting your competitors. SEO leads convert at 3-5x the rate of shared leads and cost a fraction per acquisition once rankings are established.

Question 2

How many leads can SEO generate per month?

Accepted Answer

Lead volume depends on your industry, service area, and competitive landscape. B Solar Energy generates 537+ calls per month from organic search. Crafted Electrics receives 265 calls monthly. ALPS Electrical got 20 form submissions in their first 5 days. For a typical local service business, 30-100+ qualified leads per month is achievable within 6-12 months of consistent SEO work.

Question 3

How much does SEO lead generation cost?

Accepted Answer

Monthly SEO investment typically ranges from £1,500-£7,500 depending on the scope. The cost per lead from organic search is dramatically lower than paid alternatives. B Solar Energy achieved a cost per lead of approximately £9.30 from organic search, compared to £40-80+ per lead from Google Ads. The key difference is that SEO costs do not increase as lead volume grows -- once you rank, additional clicks are free.

Question 4

How long before I start getting leads from SEO?

Accepted Answer

Initial lead generation from Google Business Profile optimisation can begin within 4-8 weeks. Consistent organic lead flow from website rankings typically begins around months 3-4. By month 6, most businesses have a predictable organic lead pipeline. The YEERS campaign generated a pipeline worth £56,000 within the first 14 days through rapid Google Business Profile optimisation and local citation building.

Question 5

Can you guarantee leads from SEO?

Accepted Answer

No legitimate SEO provider guarantees specific lead volumes, because Google controls the algorithm. What we can guarantee is that we will implement a proven strategy with transparent reporting so you can see exactly what is being done and the results it produces. Our track record speaks clearly: seven documented case studies with specific, verifiable results including B Solar at 537 calls/month and ALPS Electrical at 20 submissions in 5 days.

Question 6

Do you offer lead generation for solar companies specifically?

Accepted Answer

Solar lead generation is our flagship service. We manage 90+ exact-match domains in the solar space and have generated over £6M in monthly revenue for B Solar Energy alone. Our solar-specific keyword database, content strategy, and competitive intelligence are unmatched by any other UK agency. We also offer specialist lead generation for electricians, heat pump installers, EV charger companies, roofers, plumbers, and construction companies.

Exclusive Leads. Not Shared. Not Rented. Yours.

Shared Leads vs SEO Leads: The Numbers

Shared Lead Platforms

SEO Lead Generation

Lead Generation by Industry

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